Commercial or public display signs, are meant to sign collectively. In Kerameikos and Metaxourgeio area (ΚΜ), new and old signages, functional and derelict, hand crafted or guerrilla like, all blend in various languages.
Neither meaningful nor meaningless, they appear like keywords. Revealing an internal structure, sometimes a rhetoric or a reasoning, they stand out as autonomous clusters of aesthetics, cultures and personal trajectories, signposting a fragile diversity in transit.
The installation by design agency busybuilding presents over 600 different images of signages as found in the KM area during ReMap 2.
KEYWORDS is part of Remap 2, an international art programme parallel to the Athens Biennale.
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